What Really Sticks? My Presentation Fails and How You Can Do Better

Let’s be honest giving a talk or presentation can be nerve-wracking. For ages, I believed that if I packed in loads of facts and spoke with enthusiasm, my listeners would remember everything. Fast forward a few years and, with a bit of bumped ego, I discovered the hard way: people forget most of what we say. Maybe you’ve felt the same sting—wondering afterwards, “Did anyone take anything away from that?” Well, let me share some stories (yes, the ones where I went wrong!), what I learnt, and how you can make your sessions stick in people’s minds. Why Do Audiences Forget So Much? Before we dive in, here’s a bit of science (but don’t worry, no jargon—lesson learnt, as you’ll see). A German psychologist, Hermann Ebbinghaus, discovered over a century ago that people forget almost “ 70% of new information within 24 hours ”. That’s right: most of your precious presentation will just float away by tomorrow! Why? Because our brains can only take in so mu...